The SCORE 2016, Issue 3

THE

T H E M A G A Z I N E O F F R A N C H I S E B U S I N E S S S E R V I C E S | 2016 ISSUE 3

Meet VP of Franchise Operations:

Dale Gallion

PAGE 18

5 States Key to Future Fate

of U.S. Senate

PAGE 26

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TABLE OF CONTENTS

FBS Board of Directors

Wray Hutchinson

Chairman

Mark Jones

Vice Chairman

James Bitzonis

Director

Brian Carmody

Director

Jerry Franklin Jr.

Director

Steve Grube

Director

Roz Mallet

Director

Amy O’Neil

Director

Bobby Pancake

Director

Karim Webb

Director

Christy Williams

Executive Director

FBS Editorial Board

Kristi Keith-Hoffman

Editor-in-Chief

kristik@myfbsonline.org

Jessica Loeding

Managing Editor

jessical@myfbsonline.org

Christina Cannon

Communications Manager

christinac@myfbsonline.org

Advertising Sales

Jeff Reynolds

Director of Business Partner Relations

jeffr@myfbsonline.org

Design and Layout

Kristen Thomas

KT Graphic Design

ktgraphicdesign@gmail.com

Headquarters

1701 Barrett Lakes Blvd. NW

Suite 180

Kennesaw, GA 30144

Phone: 678-797-5161

Fax: 678-797-5171

Franchise Business Services publishes The

SCORE. Any reproduction, in whole or in part, of

the contents of this publication is prohibited

without prior written consent of Franchise

Business Services. All Rights Reserved.

In keeping with our commitment to the

environment, this publication is printed

on certified, environmentally-friendly recycled

paper using eco-friendly inks.

Copyright© 2016

Printed in the U.S.A.

www.myfbsonline.org

ON THE COVER

Buffalo Wild Wings® franchisees took part in the brand’s Capitol

Hill Day. BWW Vice President of Franchise Operations Dale Gallion,

far left, joined franchisees Jenny Beaudoin, Brian Carmody, second

from right, and Mark Jones, right, in a visit with Wyoming Sen.

John Barrasso, center.

COLUMNS

2

Chairman’s Column

By Wray Hutchinson, FBS Chairman

DEPARTMENTS

4

FBS Member News

12

Recognitions

13

Team Up for Kids™

15

Event Calendar and New Store Openings

19

Franchisee Spotlight

FEATURES

16

In Memoriam: Remembering Marnie Carabell

18 Meet VP of Franchise Operations: Dale Gallion

20

Spotlight on 114th Congress: Rep. Steve Chabot (R-OH-01)

26

5 States Key to Future Fate of U.S. Senate

by Misty Chally, FBS vice president of legislative affairs

30

The Other Election: Battle for Control of an Ever-More Partisan Senate

by Brad Todd, OnMessage Inc.

33

NRA and State Partners Launch Political Engagement Program

contributed by the National Restaurant Association

34

Customer Service: Training for Excellence

by Dennis Snow, Snow & Associates

38

Are You Prepared for the New Overtime Rules?

contributed by Mize Houser & Company P.A.

40

Integrity is Not Always Automatic

by Dan Coughlin, The Coughlin Co.

42

High Power: The New Basics of Building High-Performing Teams

by Jim Sullivan, sullivision.com

DIRECTORIES

14

Associate Member Listing

44

Advertisers Guide and Editorial Calendar

2016 Issue 3

2016 Issue 3 |

THESCORE

A Message FROM THE CHAIRMAN

As small-business owners, we go to

bat for our teams, our companies, our

families. We feel the impact of each

questionable call from the officials.

In the game of business, however,

there is no instant replay or coach’s

challenge to overturn poor decision-

making by those tasked with refer-

eeing the environment in which we

operate.

Increasingly, it feels as though

regulators keep moving the target,

making the rules up as they go. From

the local to federal level, a litany of

regulations has flooded the court

recently. We, as franchisees, face

evolving rules of operation on every-

thing from overtime and minimum

wage to scheduling and sick leave.

Regulation and legislation dictate how

business owners operate and who

wins and who loses. The upcoming

election will determine not only who

controls the White House but which

party controls the Senate, and the

outcome will have far-reaching effects

for our industry.

While exploding in Bobby Knight

fashion solves nothing, there are

ways we, as franchisees and business

owners, can step up to the plate and

help ensure we have the right people

in our corner. I encourage you to do

some research and educate your-

self on the platforms and policies of

those seeking elected office at every

level this November. Take time to

get to know those men and women

campaigning to be mayor, councilman,

state legislator or congressman. The

legislation adopted by these officials

directly impacts you and your busi-

ness. Advocate for legislation you

believe in by calling, emailing or

writing to your representative. You

may also choose to become involved

by running for office, which affords

you the opportunity to impact your

community and its business owners.

As an association, Franchise

Business Services also provides educa-

tional avenues for members. Our

annual FBS Business Summit brings

together members, system suppliers,

and industry and legal experts for an

event packed with information and

tools to help your business succeed.

Our association also works through

communications to deliver the latest

updates on regulations to our members.

Whether through FBSVotes.com, The

SCORE, webinars or social media, we

have you covered on the legislative

front. For example, we have dedicated

this issue to the upcoming election

and the business issues on everyone’s

mind.

As voters, we have a voice and the

ability to promote positive change by

supporting those who represent good

policy. Help shape the future and the

outcome of the most important elec-

tion of our lifetime by becoming – and

remaining – engaged in the political

process. I ask you not to sit on the

sidelines this November. Far too much

is at stake to remain silent.

Wray Hutchinson

ndiana-Purdue. Feb. 23, 1985. Hoosiers coach

Bobby Knight, in his railing against the injustice

of an officiating call, picked up an Indiana-red

chair – his chair – from the sideline and hurled

it across the court. He was ejected. The Hoosiers would go

on to lose the game, but The General made coaching lore

for his impassioned outburst prompted by the wrong he

felt his team was dealt.

2017 BUSINESS SUMMIT

October 11-13, 2017

Hilton New Orleans Riverside

SAVE

THE

DATE

Plan now to join fellow franchisees and

your franchisee leadership at the

2016 Issue 3 |

THESCORE

MEMBER NEWS

hen Carbondale, Illinois, police officer Trey Harris was

shot in the line of duty July 31, Zellmer, LLC’s Carbondale

Buffalo Wild Wings® location decided to step in and assist. After

hearing of the shooting, teammates and managers wanted

to host an Eat Wings, Raise Funds (EWRF) event to help the

injured officer. BWW reached out and made arrangements.

Once details of the EWRF event were finalized, word-of-

mouth spread quickly. Social media and fliers also helped adver-

tise the fundraiser, which was held from open to close Aug. 10.

This exposure led two local TV stations to pick up the event.

Buffalo Wild Wings experienced a huge turnout to assist

the “Carbondale Injured Officer’s Fund.” Carbondale Police

Department, fire departments, neighboring police stations,

many local business owners, loyal guests, BWW team members

and their families packed the location to enjoy wings while

giving back to one of the community’s own. By saying “I’m here

for Trey,” 10 percent of all pre-taxed sales, excluding alcohol,

went to support the injured officer.

Harris even made a special appearance to thank BWW and

the community for their support. Three men were arrested in

connection with the shooting just days before the EWRF event.

“I am extremely proud of efforts the staff at BWW Carbon-

dale put into this event to make it such a success. We continue

to enjoy a fantastic relationship with our police department.

They’re always there when we need them; it’s important to be

there when they need us,” franchisee Bill Zellmer said.

In addition to plenty of positive press and wonderful

comments from both guests and staff, the EWRF event gener-

ated more than $4,800 in store sales. S

Zellmer, LLC EWRF Event Supports Injured Officer

Zellmer, LLC’s Carbondale location held an Eat Wings, Raise Funds

event for injured Carbondale, Illinois, police officer Trey Harris.

Carbondale Fire Department personnel were among those coming

out to show their support for Harris and Buffalo Wild Wings.

iversified Restaurant Holdings Inc. rallied its St. Louis loca-

tions after Ballwin, Missouri, police officer Mike Flamion

was shot in an ambush July 8. The shooting left Flamion para-

lyzed from the neck down.

Coordinated by the DRH Marketing and Operations team,

the fundraising event was held Aug. 3 for the course of the

day. A fundraising flier was created and deployed to all 18 St.

Louis B-Dubs® locations prior to the fundraiser. In addition to

fliers being placed in takeout bags and handed out, employees

discussed the fundraiser daily with BWW guests.

As a show of support to local law enforcement, all 18 loca-

tions connected with their area police department and provided

food to the agency, along with inviting them to the fundraising

event for Officer Flamion. Although an overall attendance

number was not available, countless city officials turned out to

support the injured officer.

“On behalf of the entire Buffalo Wild Wings® team, we

are very proud to support the first responders who help serve

and protect our local communities every day,” said Diversified

Restaurant Director of Operations Tim Garner. “Our Buffalo

Wild Wings restaurants throughout the greater St. Louis metro-

politan area came together with the community to help support

Officer Flamion and his family.” S

Diversified Restaurant Holdings Coordinates

Fundraiser for Wounded Officer

Diversified Restaurant Holdings’ 18 Buffalo Wild Wings® in the

St. Louis area hosted a fundraising event Aug. 3 for Ballwin,

Missouri, police officer Mike Flamion, who was left paralyzed after

being shot in an ambush July 8. Each location reached out to its

area police department and provided food to the agency in a show

of support.

THESCORE | 2016 Issue 3

hen historic flooding in parts of Louisiana left tens of

thousands of homes damaged and more than a dozen

people dead, Buffalo Wild Wings® franchisees were there to

assist. Locations from around the country joined JK&T Wings’

Louisiana stores to raise money for residents affected by the

flooding, which was brought on by almost 30 inches of rain

from Aug. 10 to Aug. 17.

Franchisees along the Gulf Coast reached out to JK&T

expressing interest in partnering for the fundraising effort.

Groups within the Chicago market also expressed a desire to

participate. More than 40 BWW restaurants were part of the

event, held Wednesday, Sept. 14. They included JK&T Wings

locations in Shreveport, Bossier City, North Lafayette, Ambas-

sador Caffery Parkway, Baton Rouge, Louisiana State University,

and select Michigan and Massachusetts locations. Others from

Louisiana, Mississippi, Texas, Alabama and Illinois included:

Hammond, Slidell, Elmwood, Algiers, Metairie, Covington,

Houma, Alexandria, Monroe, Lake Charles, Beaumont, Port

Arthur, Ridgeland, Mobile, Gulfport, D’Iberville, Hattiesburg,

Oxford, Columbus, Starkville, Pearland, Pasadena, Webster,

Woodlands, Sugar Land, Copperfield, Hedwig Village and

Atascocita.

Community Foundation of Acadiana, which partnered

with B-Dubs®, created a Buffalo Wild Wings Flood Relief Fund

specifically for the event. The event was advertised on social

media, radio and through press releases. Locations donated

between 10 and 20 percent of sales on that day to the fund.

With JK&T operating within the communities and

employing those touched by the floods, seeing the support and

people come together was moving.

“The recent flood in Baton Rouge, Hammond and Lafay-

ette affected the communities we are a part of, along with many

of our team members,” said JK&T partner Tim Ward. “It is a true

honor to represent the Buffalo Wild Wings brand and to work

alongside the leaders throughout the brand that helped bring

this fundraiser to life. We all want to do our part; being able to

support and give back is what we are all about.” S

MEMBER NEWS

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Over 40 BWW Locations Raise Funds for Louisiana Flood Victims

Historic flooding that swept through parts of Louisiana in August touched the lives of Buffalo Wild Wings® employees, including

damaging the home of Cody Vercher, general manager of JK&T Wings’ Lafayette, Lousiana, location.

2016 Issue 3 |

THESCORE

hen the opportunity to assist two area organizations

opened up, Two Joe’s Inc. stepped up to the plate. The

Mankato, Minnesota, Buffalo Wild Wings® was one of a handful

of local eateries to enter the city’s first Wings Fest & Brew, held

Aug. 27 at Franklin Rogers Park.

Attendees purchased tickets that allowed them to sample

chicken wings from the area vendors during the four-hour

event. Proceeds from ticket sales benefitted the Mankato

MoonDogs, an amateur baseball team, and MRCI WorkSource,

a nonprofit working to rehabilitate disabled adults and place

them into jobs. MRCI selected judges for the occasion, while

patrons were also able to vote for their favorite bone-in and

boneless wings.

Two Joe’s Inc. worked with the group from concept to

execution. Organizers looked to Mankato’s annual Rib Fest,

which takes place over four days in early August, for ideas.

The event was advertised

on the radio and through

social media. Two Joe’s also

took the opportunity to

promote their participation

in the charitable event with

in-restaurant table tents.

In addition to tasty

wing samples, Wings Fest

& Brew featured a beer garden, a children’s area,

tables from local sponsors and music provided by IV Play, a

Mankato rock cover group.

Two Joe’s Inc. franchisee Joe Frederick said being involved

to support a community fundraising event was a huge benefit

to the company’s two Minnesota locations. “We have worked

with both the Mankato Moondogs and MRCI in the past, so

when they came together and hosted the Wings Fest & Brew,

we knew we had to participate! It was great to help shape a

first-year fundraising event for the area.”

The inaugural event was a home run, with more than 450

people in attendance. S

MEMBER NEWS

Two Joe’s Inc. Joins Wings Fest & Brew

to Raise Funds for Local Organizations

Two Joe’s Inc.’s Becky White sets up the

Mankato, Minnesota, Buffalo Wild Wings®

tent for the city’s inaugural Wings Fest &

Brew.

Local rock cover band IV Play took the stage

for the first-ever wings festival.

BWW was one of the local restaurants

cooking up delicious chicken wings for

attendees of Wings Fest & Brew, which was

advertised locally and inside the Mankato

store through the use of table tents.

THESCORE | 2016 Issue 3

MEMBER NEWS

lthough 1,500 miles separate JK&T Wings’ Shrewsbury,

Massachusetts, and Bossier City, Louisiana, stores, the two

Buffalo Wild Wings® locations are gaining attention for their

shared commitment to military personnel. Both restaurants have

painted designated purple parking spaces for wounded warriors.

Designated as a handicap space, the spots are purple and

set aside for Purple Heart recipients. The Bossier City loca-

tion features a sign declaring, “Reserved Combat Wounded,

Wounded Warriors Family Support,” and is emblazoned with

the Purple Heart medal.

Shrewsbury installed the combat-injured veteran space in

early May while having the parking lot seal coated. Pioneer Seal

Coating brought the idea to Regional Manager Scot Neri, as well

as the franchisees, who were more than happy to include the

spaces at the location.

“JK&T always is willing to support the troops. The troops

put their lives on the line every day to defend us. This is our way

of giving back. We also do a military discount every day in the

restaurant,” Shrewsbury General Manager Michael Gardner

said. “Pioneer Seal Coating came to us, as it was a project they

were working on for months, and they decided BWW Shrews-

bury would be a great place to start. We were the first business in

central Massachusetts to have this done. It is a great honor to be

able to give back every day.”

After seeing the idea in Shrewsbury, Bossier City’s BWW,

located near Barksdale Air Force Base, thought the gesture of

gratitude was an appropriate feature to include. The spot was

installed Aug. 5 at the Louisiana location and featured on the

local TV news a few days later.

“There are a lot of retired service members locally, and it is

our way to show our appreciation for them,” said Bossier City

General Manager David Helferich. “We jumped on the opportu-

nity as soon as we heard about it. We are looking at doing this in

Shreveport, Louisiana, as well, and hopefully, all of our locations

jump on board and do this.”

Both BWW locations reported receiving positive feedback

from the community. “There have been a number of tables that

have pulled me aside to thank us for the spot. They either had

veterans or active duty military in their family or they themselves

were military,” Gardner said.

Helferich said the purple parking space set a trend with

other Bossier City locales, including churches and businesses,

which have subsequently added spaces. S

JK&T Wings Locations Set Aside Parking

Spaces for Purple Heart Recipients

JK&T Wings’ Shrewsbury, Massachusetts, Buffalo Wild Wings®

installed the company’s first parking space for wounded military

veterans. The idea spread to the Bossier City, Louisiana, location

within months.

“There are a lot of retired service

members locally, and it is our way to

show our appreciation for them.”

– David Helferich, Bossier City general manager

2016 Issue 3 |

THESCORE

MEMBER NEWS

A

partnership has been formed between

AMPAL Group and the Fords Youth

Association, also known as the Fords

Bearcats, for the 2016 football season.

The association’s mission is to encourage

and increase youth participation in sports

through football, cheerleading and basket-

ball – with a strong emphasis on education.

The two organizations joined together

after the Bearcats held one of their coaches

meetings at the Woodbridge

Buffalo Wild Wings® loca-

tion and learned of AMPAL

Group’s sponsorships of

various local youth sports

teams.

Through the part-

nership, AMPAL Group

provides the Fords Bearcats

with a monetary donation

for uniforms, equipment

and upkeep of the football

field. BWW also provided

signage for the field’s billboard; held an

Eat Wings, Raise Funds event for the

Bearcats team; attended a pep rally with

Blazin’ Performer Certificates for all players

and cheerleaders; attended the teams’

awards ceremony; set up the BWW tent

at the BeerCatfests & Fish Fry preseason

2016 fundraiser; and plans to sponsor the

Bearcats again this upcoming season. The

Fords Youth Association relies on sponsors,

such as Buffalo Wild Wings, to ensure they

can maintain their fee-free sports organization and give local

youth the option to play the game they love regardless of their

family’s financial situation.

“Woodbridge Buffalo Wild Wings saw a great turnout from

the local community for the Bearcats’ Eat Wings, Raise Funds.

We now host all of the Bearcats coaches meetings and look

forward to sponsoring the team again this season!” said Jordan

McMeen, AMPAL Group marketing coordinator. “This part-

nership has been exciting and fun-filled as this is a tight-knit

community that supports the businesses that support them.”

This partnership was marketed through several methods,

including a BWW-branded billboard for the football field and

a BWW-branded banner at the entrance to the field. In addi-

tion to the signs, AMPAL Group attended multiple games with

the BWW tent throughout the season, and the BWW logo

is even featured on the athletic organization’s website. The

Fords Bearcats teams’ end-of-the-season party was also held

at AMPAL Group’s Woodbridge, New Jersey, location. All five

teams, including the cheerleading squads, came in for lunch

with their parents and coaches for this celebratory event.

“AMPAL Group was honored to partner with the Fords

Bearcats for their 2016 football season. Buffalo Wild Wings

managers and team members from the Woodbridge location

loved attending the Bearcats games and events throughout the

year to cheer them on. AMPAL Group’s Woodbridge Buffalo Wild

Wings looks forward to sponsoring the Bearcats again for their

2017 season!” said Amit Patel, AMPAL Group franchisee. S

AMPAL Group Sponsors Fords Youth

Association’s 2016 Football Season

The Fords Bearcats football and cheer teams were sponsored by

AMPAL Group through various fundraising initiatives throughout the

year. The Fords Bearcats’ field sign was sponsored by AMPAL Group,

showing BWW’s pride and support for its local youth initiatives.