Jenny
Jenny
Beaudoin
Beaudoin
Lands In the
Franchisee Spotlight
PAGE 15
THE
T H E M A G A Z I N E O F F R A N C H I S E B U S I N E S S S E R V I C E S | 2020 ISSUE 1
Jenny
Jenny
Beaudoin
Beaudoin
Lands In the
Franchisee Spotlight
PAGE 15
Jenny
Jenny
Beaudoin
Beaudoin
Schedule for Success:
Great Service Relies on Planning
and Communication With Staff
PAGE 18
Regular P&L Management
Keeps Companies Healthy
PAGE 20
McLane Foodservice ofers its sincere
gratitude to the BUFFALO WILD WINGS
franchisees for their years of partnership
and successfully growing together.
©2020 McLane Company, Inc. All rights reserved.
TABLE OF CONTENTS
2020 Issue 1
FBS Board of Directors
Wray Hutchinson
Chairman
Mark Jones
Vice Chairman
Jenny Beaudoin
Director
James Bitzonis
Director
Brian Carmody
Director
Steve Grube
Director
Roz Mallet
Director
Bobby Pancake
Director
Larry Podlager
Director
Christy Williams
Executive Director
FBS Editorial Board
Jessica Loeding
Editor-in-Chief
jessical@myfbsonline.org
Sean Ireland
Managing Editor
seani@myfbsonline.org
Rachel Jackson
Associate Editor
rachelj@myfbsonline.org
Advertising Sales
Jeff Reynolds
Director of Business Partner Relations
jeffr@myfbsonline.org
678-797-5163
Montserrat Almaraz
Sales & Development Manager
montserrata@myfbsonline.org
678-439-2284
Design and Layout
Kristen Thomas
KT Graphic Design
ktgraphicdesign@gmail.com
Headquarters
1701 Barrett Lakes Blvd. NW
Suite 180
Kennesaw, GA 30144
Phone: 678-797-5161
Fax: 678-797-5171
Franchise Business Services publishes The
SCORE. Any reproduction, in whole or in part, of
the contents of this publication is prohibited
without prior written consent of Franchise
Business Services. All Rights Reserved.
In keeping with our commitment to the
environment, this publication is printed
on certified, environmentally-friendly recycled
paper using eco-friendly inks.
Copyright© 2020
Printed in the U.S.A.
www.myfbsonline.org
ON THE COVER
Longtime franchisee Jenny Beaudoin lands
in the franchisee spotlight in this issue of
The SCORE. Turn to page 15 to read how
Beaudoin got her start with Buffalo Wild
Wings® and what she loves about BWW®!
COLUMNS
2
Chairman’s Column
DEPARTMENTS
4
FBS Member News
11 Recognitions
11 Event Calendar
16 One Topic: 10 Facts
17 Look, Listen, Read
FEATURES
12 Team Up for Kids Raises More Than $1.5 Million in 2019
14 Spotlight on the 116th Congress: Rep. Elise Stefanik (R-NY-21)
18 Schedule for Success: Great Service Relies on Planning and
Communication with Staff
by Sean Ireland, FBS associate director of communications
20 Regular P&L Management Keeps Companies Healthy
by Sean Ireland
22 Five Software Essentials for Your BWW
by Savannah Daly, FBS communications coordinator
23 New Year, New Tax Law Changes for Restaurant Owners
by Stacy Smith, Mize CPAs Inc.
24 Expanding Predictive Scheduling Laws Will Affect You
by Douglas Duerr, Elarbee Thompson Sapp and Wilson, LLP
26 Talk About Big Dreams and Little Details Every Day
by Dan Coughlin, The Coughlin Co.
28 How Leaders Can Get More Done Through Others: How Micromanagement
Can Kill Productivity and Creativity
by Laura Stack, The Productivity Pro®
30 How to Manage the Risks of Water Damage
by Lockton Affinity
31 The Power of Presence
by Dennis Snow, Snow & Associates Inc.
DIRECTORIES
13 Associate Member Listing
32 Advertisers Guide and Editorial Calendar
2020 Issue 1 | THESCORE
From the Chairman
As Bufalo Wild Wings® franchisees,
we rely on the spring being one of our
busiest seasons, with fans pouring in
for March Madness, the start of Major
League Baseball, the Kentucky Derby, the
Masters, and the NBA and NHL playofs.
Instead, the COVID-19 outbreak
turned the world upside down for
everyone, cancelling sports, forcing the
closure of our dining rooms and placing
much of our nation under stay-at-home
orders to prevent the spread of the virus.
Very quickly, we saw our business
model upended. Nearly overnight, we
converted our sports bars to takeout-
and-delivery-only operations. Tough
the federal government has taken steps to
provide relief to small-business owners like
us and to our team members, there remain
questions about loan repayment and
whether the funds will be enough to make
a diference. Now, as we prepare plans to
reopen dining rooms, there are long-term
issues to consider, too. What practices
will be needed to ensure the safety of our
guests and employees? How have guests’
expectations changed? What does the new
normal look like? When will sales return
to pre-crisis levels?
So much is unknown now, but while
we have begun creating a game plan to
tackle these new challenges we are facing
in the restaurant industry, we must
consider how we will get things moving
when the time comes to safely restart our
lives. Yes, there will be missteps as our
educated guesses and best estimates turn
out to be of base, but we can pivot. Tink
of how quickly we changed our service
model in March. Our teams can take in
new information, change strategies and
apply it to operations on the go.
Franchise Business Services (FBS) is
here as a resource for you and your staf
as we navigate these difcult times. To
start, keep up with the latest updates and
industry resources regarding COVID-19
at www.myfbsonline.org. By now, you
have all seen the calls to action that FBS
has shared as we’ve sought to infuence
legislation that provides aid to our
industry and our team members. You’ve
also been invited to webinars with experts
who have provided guidance and advice
on navigating the sometimes-confusing
process for accessing relief and for
protecting your business and its assets
during this downturn.
Our annual FBS Summit is a way for
our members to gather and share informa-
tion with each other that they can take
back to their sports bars. Due to travel
restrictions and our concern for the health
of our members and business partners, the
FBS Board of Directors made the difcult
decision to reschedule this year’s Summit,
which had been planned for May. We look
forward to seeing all of you in person at
the 2021 Summit in Las Vegas May 5-7,
2021.
In the meantime, I encourage you
to turn to each other – reach out to other
franchisees through phone or email – and
discuss the challenges you face and the
solutions you’ve developed to meet them.
Share the great ideas and best practices you
are using to get through this crisis. Don’t
forget that the FBS board and I are also
always here to assist you.
As we navigate this difcult time in
our nation and world, stay healthy and
safe. Keep up the great work you have
been doing as you’ve quickly transitioned
to providing food to our loyal customers
via takeout and delivery. As we anticipate
life returning to “normal” soon, be ready
to reopen your dining areas with new
practices that will keep our team members
and guests safe but still provide the same
outstanding food and service for which we
are known.
We will survive this challenge and
emerge stronger from its lessons and the
support of fellow franchisees.
Wray Hutchinson
t is an understatement to say
that 2020 has been a daunting
year for restaurant operators
around the world.
memberservices@elevanta.com I elevantahealth.com/fbs I www.elevanta.com
2020 Issue 1 | THESCORE
MEMBER NEWS
fter the holiday season ends, the American Red Cross often
experiences a dip in blood donations. To help combat this,
Lancaster Wings Inc., owned by Larry Tipton, has partnered with
the Red Cross for the month of January each year since 2012.
January is National Blood Donor month, and Bufalo Wild
Wings® ofers an incentive to help encourage more donations.
Anyone who donates blood at a Red Cross blood drive in
Fairfeld County, Ohio, throughout the month receives a $5 gift
card to Bufalo Wild Wings.
Te restaurant creates specifc gift cards for the program
each year so it can track how many are redeemed. If the restau-
rant helps the local Red Cross chapter meet its goal, it considers
the program a success. Each year, the program has helped the
chapter exceed its goal – usually by about 125%.
At the end of each January, the Red Cross informs BWW®
how many pints of blood were donated as a result of the promo-
tion, showing just how many potential lives were saved. In 2019
alone, the program helped potentially save 2,538 lives in Fairfeld
County, contributing to a total of over 10,000 lives since 2012.
“It is so rewarding to know just how many lives we potentially
helped save through this program,” said Tipton.
Te restaurant advertises the program each year in a variety
of ways, including table tents, posters, fyers in takeout bags and
traditional press releases. Lancaster Wings advises other franchi-
sees to speak with their local Red Cross blood drive representa-
tives to learn more about their program.
“We are proud to make a tangible contribution to the
community in a way that helps save lives – especially through
this program, which underscores the importance of partnership,”
said Tipton. S
All Fairfield County Red Cross blood donors received a card for $5
off their Buffalo Wild Wings purchase during the month of January.
Lancaster Wings Inc. Saves Lives With Red Cross Partnership
ast winter, the team at High 5 Hospitality (H5H) worked
hard to remodel and refresh the Bufalo Wild Wings®
restaurant on the University of Delaware campus in Newark,
Delaware. Te restaurant was transformed from a Generation
Four design to a revitalized Stadia design.
Te team completed the renovations over a six-week period
without closing for a single day due to clear communication
among the team and the guests. “Te coordination and eforts
of the construction team, ownership and sports bar team were
amazing to witness,” said Bobby Pancake, owner of High 5
Hospitality.
Te restaurant received a completely new audio-visual
package and a revamped counter area to fulfll increased takeout
volume. Many of the university students returned to campus
after their winter break and came to check out the new changes.
Te company is hoping to see a 5-8% lift from the renovations.
“We at H5H have truly enjoyed this renovation process,”
said Mark Ford, multiunit manager for H5H. “It’s quite
rewarding to see the reaction of our guests who come in and
enjoy their new sports bar!” S
High 5 Hospitality Remodels Restaurant
on University of Delaware Campus
University of Delaware students can enjoy the recently remod-
eled Buffalo Wild Wings near the college’s campus.
THESCORE | 2020 Issue 1
ipin Patel, franchisee with AMPAL Group, recently hosted
his ffth annual medical camp in association with the
Psychological Development and Mental Health Foundation.
Patel hosts the camp each year around his birthday in January.
“Bipin feels, instead of spending money to celebrate his
birthday or on a party for himself, he would rather spend this
money helping those less fortunate,” said Jordan McMeen,
marketing coordinator for AMPAL Group. “He fnds ways to give
back to his local communities here in the United States throughout
the year but wanted to give back to his hometown in India.”
Te planning process for the camps begins over six months in
advance. First, Patel contacts friends who meet with leaders of approxi-
mately 15 local villages to fnd out their needs. Ten, a location is
chosen that is central to the villages most in need. Tis year’s camp
was hosted in Guajrat, India. Approximately 35 doctors from diferent
felds, including cardiology, oncology, ophthalmology, gynecology and
more, came to provide medical services to those in need.
Over 1,100 people received treatments and prescriptions;
246 pairs of eyeglasses were also given to those who needed them.
Patel personally paid for 67 cataract surgeries in the weeks after
the camp. All items were given to the villagers free of charge,
along with free food and drink.
Bipin’s daughter, Payal, and son, Amit, who is also a
franchisee, were involved in the camp as well. After attending in
2019, they were inspired to create a nonproft organization to
maximize their family’s impact. Teir nonproft is called Health
Reach India and focuses on the promotion of health maintenance
for longer and healthier lives.
“Te camp could not happen without the approximately 35
doctors and their staf volunteering their time, traveling to the
location of the camp and donating their equipment and supplies to
treat the camp attendees,” said McMeen. “Te camp also could not
happen without the volunteers who distribute over 10,000 fyers
and hang hundreds of posters leading up to the camp to ensure all
are aware of this free treatment being ofered and the volunteers
that coordinate the day. Tis is truly a group efort to help ensure
all have access to the medical care they deserve.” S
MEMBER NEWS
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AMPAL Group Franchisee Facilitates
Annual Medical Camp in India
Franchisee Bipin Patel hosted his fifth annual
medical camp with the help of Health Reach India and the
Psychological Development and Mental Health Foundation.
Over 1,100
people came
to the camp
to receive
general
checkups,
eye exams
and
prescription
medication.
2020 Issue 1 | THESCORE
MEMBER NEWS
Grube Inc. Hosts 10th
Annual United Way Hot
Wing-Eating Contest
n Jan. 29, the Bufalo Wild
Wings® in Bridgeport, West
Virginia, owned by Grube Inc.,
hosted the 10th annual Hot
Wing-Eating Contest for United
Way of Harrison County. Te
annual event is one of United
Way’s biggest fundraising eforts
for its annual campaign, which
funds over 19 local nonprofts in
Harrison County.
Tis year’s event was called
Battle of the High Schools.
Coaches, teachers and even
vice principals participated and
tried their best to eat as many
B-Dubs® hot wings as they
could in eight minutes. Over
200 students, family and friends
watched their school’s represen-
tatives and donated to the cause.
To raise money, participants
solicited pledges for each wing
that they ate. Tere were four
winning categories: top man,
top woman, most eaten and most money raised. Each winner
received a trophy. Josh Dilger from Aurora, West Virginia,
devoured 36 wings in eight minutes and beat the fve-time
reigning champion.
Between 45 participants and a full house of guests, $54,000
was raised for United Way. “We believe in giving back to the
communities we serve and felt United Way was an impactful
way to serve all of Harrison County,” said Rick Small, marketing
director for Grube Inc. He also praised General Manager Jason
Mike, who is nicknamed the “Mayor of Bridgeport,” for his
eforts planning the event. S
Jim Wilson, second-place
winner who ate 34 wings, and
Josh Dilger, first-place winner
who ate 36 wings, pose with
their trophies from the 2020
Hot Wing-Eating Contest.
he Fire and Ice Festival in Rochester, Michigan, is an annual
winter festival hosted by the local parks and recreation
department. Each January, the festival brings a plethora of
winter-themed events to downtown Rochester.
Tis year’s festival took place Jan. 17-19 and included many
events for the community to enjoy. Families participated in ice
skating, marshmallow roasting, tube sledding and ziplining. After
an ice-carving competition, the ice sculptures were on display
throughout downtown Rochester for people to admire.
Te Bufalo Wild Wings® in downtown Rochester, owned
by JK&T Wings, sponsored a shuttle to and from the event that
kept people from having to walk from the city square. After
the freworks and light shows at the end of each night, many
attendees stopped in the restaurant to warm up with some wings
or drinks, bringing additional trafc.
JK&T Wings participates in several diferent community
events throughout the year and looks forward to getting more
involved in 2020. S
JK&T Wings Sponsors Local Fire and Ice Festival
WVU Fans Gather at
BWW Cross Lanes to
Raise Money for Patron
n Dec.
29, Grube
Inc.’s Bufalo
Wild Wings®
in Cross Lanes,
West Virginia,
was packed with
over 200 West
Virginia University
(WVU) fans. Te
supporters showed
up in their blue
and gold not just
to root on the
Mountaineers, but
also to raise funds for a local resident, Scott Barr.
After beating testicular cancer twice, Barr was diagnosed
with metastatic bladder cancer in 2017. He lives near Bufalo
Wild Wings and would often come eat wings and watch WVU
sports.
Section 304, a West Virginia Mountaineers fan club,
approached the restaurant about hosting the event. Any patron
who showed a fyer to their server would have 15% of their total
bill donated to Barr and his family to help with medical expenses.
Tere was also an auction of various autographed WVU
memorabilia.
In addition to a Mountaineer win, the event also was a
winner, raising thousands of dollars for the Barr family. General
Manager CeCe Kirkhart and her team did a phenomenal job
hosting the event, and it was great to see so many people support
the cause. Barr’s brother, Chris, was thankful to everyone who
came.
“Knowing he’s got so many friends and family, that shows a
lot about him,” said Chris. “He’s got a lot of people turning out
for him even though he can’t be here – he’s too sick. Tere’s a lot
of people out here supporting him today.” S
Thousands of dollars were raised at a
fundraiser at Buffalo Wild Wings for Scott
Barr and his family to help with medical
expenses.
THESCORE | 2020 Issue 1
MEMBER NEWS
n Feb. 25, Bufalo Wild Wings® in Mankato, Minnesota,
owned by Two Joes Inc., partnered with local Bethany
Lutheran College’s esports team to host its frst live esports tour-
nament. Te Bethany Vikings Esports team used the tournament
as a bonding opportunity and a way to recruit new members. A
$1,000 scholarship to Bethany was awarded to the winner of the
tournament.
Over 60 college students participated in the tournament,
which involved playing Super Smash Bros., a Nintendo game
that features battles between legendary Nintendo characters. Te
restaurant was full with over 100 guests watching, playing and
socializing.
In addition to the scholarship, a Nintendo Switch was
given away to a lucky winner courtesy of Best Buy. PepsiCo also
sponsored the event, providing its Mountain Dew Game Fuel
drink to all players. Local radio station Hot 96.7 attended the
tournament and gave wristbands to the Mall of America theme
park to guests.
“Bufalo Wild Wings is the No. 1 place for sports and adding
the esports platform into our business programming perfectly
aligns with that mission,” said franchisee Joe Frederick Jr.
Te tournament was wildly successful for the restaurant and
has inspired Two Joes to plan other similar events for the future.
“We would love to do other tournaments for adults 18 and up,
or for high school kids,” said Jen Epper, business and marketing
manager for Two Joes. S
Over 100 guests attended the Super Smash Bros. tournament on
Feb. 25.
Two Joes Inc. Introduces Esports Tournament
n 2019, High 5
Hospitality, owned by
Bobby Pancake and Steve
Wheat, decided to intro-
duce its frst fundraising
contest at all BWW®
locations in Delaware
and two in Maryland.
Each year the company
hosts the annual High5K
on the frst Saturday in
November. In 2019, High
5 Hospitality introduced
a contest to encourage
organizations to increase
participation and raise
more funds.
High 5 Hospitality’s new contest was from Jan. 1 through
Sept. 30 and incentivized any local organization or business to
raise money through BWW’s Eat Wings Raise Funds (EWRF)
events by allowing the organization or business with the most
money raised to keep a percentage of the proceeds from the
annual High5K.
“With our High5K raising $10,000 for our local commu-
nity over the past couple of years, this contest has encouraged
many new organizations to schedule fundraisers and current
partners to schedule even more events,” said Pancake. About
300 organizations participated in EWRF nights throughout the
year to raise money for various
causes, including the Delaware
National Guard, Easterseals
Disability Services and various
local schools and sports teams.
Te winner of the contest
was Westside School PTA, which
raised over $2,200 for its school
through fundraisers at BWW.
Tis was a 450% increase from
how much it raised with High 5
Hospitality in 2018, which was
less than $500. Tanks to the
contest, nearly $5,000 was raised
for the school.
Te 2019 High5K took
place on Nov. 1, and 89 runners
participated and raised money
for a great cause. For its frst
year, High 5 Hospitality is proud
of the tremendous involvement
and excitement that revolved around the contest. Te number
of Home Team Advantage fundraisers went up from 30 in 2018
to 60 in 2019 as a result.
Michael Golt, brand ambassador for High 5 Hospitality,
encourages other restaurant leaders to try this concept in their
community. “Connect with your community and educate them
about what you are doing,” he advised. S
High 5 Hospitality Creates Friendly Competition,
Sparks Community Fundraising Involvement
Eighty-nine runners came with
family and friends to the High5K
on Nov. 1.
High 5 Hospitality
announced Westside School
PTA was the contest winner
and presented school
officials with a check for
their funds raised prior to
the High5K.
2020 Issue 1 | THESCORE
ach year, the Boys & Girls Club of
Chicopee, Massachusetts, selects
one of its local business partners as the
recipient of the Helping Hands Award.
Te award is given to the organization
that best embodies the mission of the
club and has the largest impact on the
youth it serves.
Te 2019 award winner was the
Bufalo Wild Wings® in Chicopee, owned
by Awesome Holdings, LLC. General
Manager Tom Baron was elected to the
Boys & Girls Club Board of Directors in
January 2019 and helped facilitate several
events with the restaurant throughout
the year. BWW® donated food for the
club’s Christmas party and employees
volunteered time for the club’s annual golf tournament.
Te restaurant also partnered with the club’s teen center,
allowing teens to come in the restaurant twice during the year,
pair up with a BWW team member and learn frsthand what
working in the hospitality industry is like. “Te teens really
bonded with the staf members and many great relationships
were formed,” said Baron.
Baron was recognized on behalf of Bufalo Wild Wings at
the board of directors meeting on Dec. 12. He is excited about
continuing the partnership with the Boys & Girls Club into
2020 and beyond. In addition to the annual events, the restau-
rant plans on expanding its relationship with the teen center by
hosting meetings, planning fundraising events and even sending
Blazin’ Bill as a surprise guest to club athletic events.
“It’s one thing to be fortunate working for a great brand as well
as a great franchisee,” said Baron, “but to have staf members who
are as equally passionate about the spirit to serve and give back to the
community as I am is what makes my position here truly special.” S
Chicopee, Massachusetts, Buffalo Wild
Wings Receives 2019 Helping Hands Award
any BWW® restaurants across the country have late-night
crowds during UFC fghts. Fans love watching the main event
on a big screen with wings and drinks. However, Two Joes Inc.,
owned by Joe Fredrick Sr. and Joe Fredrick Jr., put a cool twist on
“fght night” in their Mankato, Minnesota, restaurant.
Te restaurant partnered with local business Kato Jiu Jitsu to
give demonstrations of the sport throughout the night. An area was
cleared for mats, and guests were able to watch Kato members and
instructors spar against each other.
Kato gave a three-month membership to a lucky rafe winner at
the event. Guests enjoyed wings and $2 Modelo drafts. Te restaurant
was packed with guests, with over 150 people in attendance.
“Our goal is to create legendary experiences for all of our
guests,” said Joe Frederick Jr. “Te partnership with Kato Jiu Jitsu
was a natural ft for our UFC Fight Nights.” S
The Buffalo Wild Wings in Mankato, Minnesota, was packed for UFC
244 while local business Kato Jiu Jitsu performed demonstrations.
MEMBER NEWS
General Manager Tom
Baron accepts the 2019
Helping Hands Award
from the Chicopee Boys
& Girls Club.
Teens from the Chicopee Boys & Girls Club visited BWW throughout
the year to shadow and learn from team members.
Two Joes Inc. Hosts Jiu Jitsu Demonstrations for UFC 244