THE
T H E M A G A Z I N E O F F R A N C H I S E B U S I N E S S S E R V I C E S | 2023 ISSUE 2
FBS Summit
Makes
Waves
FBS Summit
Makes
Waves
Read the full story on page 16!
How Does FBS Work With
Bufalo Wild Wings® Corp.?
Meet your Franchise Advisory
Council on page 22.
McLane Foodservice ofers its sincere gratitude to the
BUFFALO WILD WINGS franchisees for their years
of partnership and success in growing together.
© 2021 McLane Company, Inc. All rights reserved.
PROUD TO BE YOUR
WINGMAN SINCE 2012
TABLE OF CONTENTS
FBS Board of Directors
James Bitzonis
Chairman
Roz Mallet
Vice Chairman
Ed Lynn
Secretary/Treasurer
Wray Hutchinson
Chairman Emeritus
Jenny Beaudoin
Director
Brian Carmody
Director
Mark Jones
Director
Bobby Pancake
Director
Larry Podlogar
Director
Steve Grube
Director
Christy Williams
Executive Director
FBS Editorial Board
Rachel Jackson
Editor-in-Chief
rachelj@myfbsonline.org
Allison McCallum
Communications Editor
allisonm@myfbsonline.org
Jared Johnsen
Communications Specialist
jaredj@myfbsonline.org
Advertising Sales
Jeff Reynolds
Director of Business Partner Relations
jeffr@myfbsonline.org
678-797-5163
Design and Layout
Kristen Thomas
KT Graphic Design
ktgraphicdesign@gmail.com
Headquarters
1701 Barrett Lakes Blvd. NW
Suite 180
Kennesaw, GA 30144
Phone: 678-797-5161
Fax: 678-797-5171
Franchise Business Services publishes The SCORE.
Any reproduction, in whole or in part, of the
contents of this publication is prohibited without
prior written consent of Franchise Business
Services. All Rights Reserved.
In keeping with our commitment to the
environment, this publication is printed
on certified, environmentally-friendly recycled
paper using eco-friendly inks.
Copyright© 2023
Printed in the U.S.A.
www.myfbsonline.org
ON THE COVER
Chris Hessenius and Gregory Jordanoff from Molson Coors
and Joe Lichwick and Jim Bitzonis of Four M Co. tee up on
the TPC Sawgrass Course. Turn to page 16 for the full FBS
Summit recap.
COLUMNS
2
Chairman’s Column
DEPARTMENTS
4
FBS Member News
6
Recognitions
6
Calendar of Events
10
Franchisee Spotlight
11 Look, Listen, Read
12
One Topic: 10 Facts
FEATURES
13 Spotlight on the 118th Congress: Dave Joyce (R-OH-14)
14 Buffalo Wild Wings Foundation: Good Citizens Month
16 The 2023 FBS Summit Makes Waves
22 Get to Know Your Franchise Advisory Council
by Allison McCallum, FBS Communications Editor
24 Preparing Your Buffalo Wild Wings Restaurant for Severe Weather
contributed by Lockton Cos.
26 The Rich History of Sazerac
contributed by Sazerac
27 Maximizing Benefits and Promoting Inclusion: Harnessing the Power
of the Work Opportunity Tax Credit in Franchise Businesses
contributed by Mize CPAs
28 Should You Care About the National Labor Relations Board
(Whatever That Is)?
by Douglas H. Duerr, Elarbee Thompson Sapp and Wilson LLP
30 Elements of The Entrepreneurial Mindset Series:
Element No. 1: Freedom and Responsibility
by Dan Coughlin, The Coughlin Co.
32 Invisibility
by Dennis Snow, Snow & Associates Inc.
34 Generation Z Productivity: What to Expect From the Newest Worker
Demographic
by Laura Stack, The Productivity Pro®
DIRECTORIES
8
Associate Member Listing
36 Advertisers Guide and Editorial Calendar
2023 Issue 2
2023 Issue 2
|
THESCORE
t was a pleasure to see everyone
intently engaged during the Bufalo
Wild Wings® business portion of
the event, but more importantly, having
fun with the mentalist and at the bar,
loving the beach or enjoying the links at
the famed TPC Sawgrass courses. Let’s
not forget the incredible story told by
the awesome Molly Bloom and our crazy
poker tournament. I have a bad beat story
to tell ...
For a recap of the 2023 FBS Annual
Summit, keep reading this issue. You
may even see yourself pictured! I hope
you all enjoyed your time at the Summit
as much as I did.
I’m really looking forward to next
year – the 20th anniversary of the FBS
Annual Summit – at the beautiful Hyatt
Regency Indian Wells Resort & Spa in
Palm Springs, California, April 22-25.
Mark your calendars for this epic event!
Pools, waterpark, golf, gorgeous views
and a spa – you’ll want to plan to extend
your stay! We will prepare a special
itinerary for all. Tis event is going to be
a big one that you won’t want to miss.
We have added a new member
to the FBS Board of Directors, and I
congratulate and thank Ed Lynn for
donating his time and talents. Ed, we are
so happy to have you!
In June, we hosted our frst
FBS/FAC Town Hall meeting, and we
plan to continue this practice. Tese
virtual meetings will be held quarterly
after the FAC meets with Bufalo Wild
Wings® Corp., and the FBS Board hopes
you will be able to attend throughout the
year. We are working toward improving
communications with FBS members, and
these meetings are one step toward our
goal. Also in this issue of Te SCORE, you
will fnd a deep dive into how FBS and
the FAC work with corporate, so make
sure you check that out to get the whole
picture!
I hope to see you all at our
upcoming FBS/FAC Town Halls. If you
aren’t able to make it, hopefully we will
see each other at the Bufalo Wild Wings
Convention in October. Until then,
enjoy your summer!
Safe travels,
Jim Bitzonis
Thanks to all who participated in our Annual
Summit in sunny Ponte Vedra, Florida. I
believe it was an extremely successful and
well-run event, and we greatly appreciate and
thank Elevanta for
organizing this
event.
Jim Bitzonis
FBS Chairman
Letter From the Chairman
2023 Issue 2
|
THESCORE
MEMBER NEWS
ufalo Wild Wings® franchise Two Joe’s Inc. pitted both
of their Minnesota sports bars, No. 3259 and No. 3535,
against one another in a friendly fag football competition.
Te frst annual Two Joe’s Summer Game Day was intro-
duced to engage the employees between the Hutchinson and
Mankato locations and give back to staf by providing them
a morning of camaraderie. With the idea coming from team
members, the franchise was excited to execute the request. At the
opportunity to participate, both locations were excited to play
and quickly flled sign-up sheets with two teams of 15 employees
each.
“At Two Joe’s, we are always about engagement, training
and learning opportunities for our team members,” Jen McCabe,
Two Joe’s marketing manager, said. “We were thrilled to see both
sports bars so eager to participate.”
Teams were competing for a trophy that will be kept by
the winner of the competition and the opportunity to pick next
year’s sport. All participants were given the opportunity to enter
a rafe for a chance to win great prizes.
To help bring the event to life, local schools lent the
sporting equipment and Pepsi® donated the shirts both teams
wore during the competition.
Given the success of this inaugural event, McCabe hopes to
grow the event with more engagement for the staf, sponsorships
and games for everyone to play.
“We cannot wait to build morale and get everyone excited
for next year,” McCabe said. S
Two Joe’s Locations Compete
in First Annual Event
Opposing Bufalo Wild Wings® employees duke it out in friendly competition.
se your melon. Drive sober. Arrive alive.”
Tat slogan was preached by NASCAR driver Ross Chastain
to teach Bufalo Wild Wings® guests and staf in Dover, Delaware,
to make smart choices before operating a motor vehicle.
Chastain partnered with the Delaware Ofce of Highway
Safety to continue his “Use Your Melon” campaign. With
branded stickers, car advertisements and public appearances, the
esteemed motorist travels to spread his message of motor safety.
Dubbed the “Melon Man,” Chastain named his campaign
of his family’s fourth-generation watermelon farm.
Partnering with High 5 Hospitality, Chastain taught
employees and patrons alternatives to driving home while
impaired and the consequences if one chose to do so.
Despite the short notice the Dover team was given
regarding Chastain’s arrival, the event was well attended and had
a positive sentiment overall.
“Good things were said about the event, and we are open
to doing something like this again in the future,” Kevin Wilcox,
assistant manager at BWW® Dover, said. S
Dover BWW Advised to “Use Their
Melons” By NASCAR Champion
“
NASCAR driver Ross Chastain visited BWW® in Dover, Delaware, as part
of his “Use Your Melon” campaign.
THESCORE |
2023 Issue 2
MEMBER NEWS
No Upfront Costs!
ENERGY EFFICIENT UPGRADES
Refrigeration
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budderfly.com
s business owners, franchisees are always searching for ways
to improve and grow their companies.
For Aspire 2B Hospitality Group (Aspire 2B), it has found
success sharing “gold nuggets” of franchisee leadership.
Titled “People Bring Proft: Into the Storm of Hospitality,”
hosts Justin Smith and Chris and Kim Olexa discuss personal
anecdotes and industry-tested practices to elaborate on topics
such as social media, artifcial intelligence, business development
and more.
“Te podcast holds me accountable as a business owner,”
Olexa said. “It helps me to practice what I preach.”
To maintain authenticity,
Olexa found that speaking
unscripted around a hot topic
produces better content.
Teir methods have
proven successful, as the
Olexas have received letters
and testimonies from young
entrepreneurs expressing their
gratitude for the wisdom
Aspire 2B shares.
Olexa also believes
the podcast magnifes his
company as a separate entity
from the franchisor.
On its second season,
Aspire 2B is hoping to renew the podcast for another season
and wants to continue in its mission to give back to their fellow
franchisees and the community.
“We don’t care if we make anything of this,” Olexa said.
“We just want to help others entering the hospitality industry,
and that is where we get our gratifcation.” S
Aspire 2B Uses Podcast to Share
“Nuggets” of Franchisee Wisdom
Listen to “People Bring Proft: Into
the Storm of Hospitality” on Apple
Podcasts and Spotify.
n March 4, Bufalo Wild Wings® franchisee Ed Lynn
volunteered as a judge for the 2023 Oklahoma ProStart
State Invitational to support the nation’s youth entering the
foodservice industry.
Te annual foodservice competition showcases the culinary
and academic talents of more than 200 high school-level students
across all the U.S. Te winning teams from each culinary or
restaurant management competition are awarded medals and
post-secondary institution scholarships.
Judging the management portion of the competition, Lynn
critiqued young restaurateurs as they presented a restaurant plan
consisting of a menu, marketing campaign, stafng plan and
layout design.
“ProStart works,” Lynn said. “I have seen it transform the lives
of [high school] students, and it was a true privilege to be able to
participate as a judge.”
Edmond Santa Fe High School claimed frst prize and
represented Oklahoma at the national competition in Washington,
D.C., on May 2-4.
“I was very impressed with what the students presented,” Lynn
said. “Te competition made me more confdent in the new wave
of the workforce.” S
BWW Franchisee Volunteers
to Support the Future of
the Foodservice Industry
Te panel of judges in position to review contestants for the 2023 Oklahoma
ProStart State Invitational.
2023 Issue 2
|
THESCORE
We want to highlight your company’s achievements (employee promotions, new hires, employee or restaurant anniversaries and sales
records). To submit information for Recognitions, complete the online submission form at www.myfbsonline.org/submissions, email
communications@myfbsonline.org or call 678-797-5161.
RECOGNITIONS
EVENT CALENDAR
2024 FBS 20th Anniversary Summit
April 22-25
Hyatt Indian Wells
Palm Springs, California
ranchise Business Services (FBS)
recognizes its Executive Director,
Christy Williams, for speaking at the
Multi Unit Franchising Conference
(MUFC), April 25-28, in Las Vegas.
Williams spoke on April 27, on a panel
titled “How Franchisee Associations
Protect Your Investments.” Other
panelists included John Motta, Dunkin’
franchisee, and Bobby Lance, A&W fran-
chisee, and Cheryl Robinson, Supercuts
franchisee, moderated.
Williams was hand selected by the
chair of the 2023 MUFC, Gary Robins,
to speak on the panel and share her views
on franchisee associations. Robins is the
president of the Supercuts Franchisee
Association, which is also managed by
Elevanta. Because of this, he is familiar
with the work and expertise of Elevanta
and requested Williams join the panel.
Troughout the panel, FBS was
utilized as a great model for franchisee
associations and how they can work in a
positive manner with the franchisor.
Williams commented, “Overall, it was
a positive session about the importance of
associations coming together to beneft all
franchisees and how they can step in, and
fll gaps left by the franchisor.”
She continued, “We are growing
Elevanta, and we want to be seen as
the premier association management
company. Our participation in this
national conference is confrmation that
franchisors, franchisees and business
partners see us in that light.”
“FBS can be proud that the organiza-
tion who manages them is helping others
and sharing best practices, and Elevanta
is such a professional organization that
others are looking to us for guidance,”
Williams concluded.
FBS thanks Williams for her service
and leadership! S
Christy Williams, FBS Executive
Director, Speaks at MUFC Conference
cott Engels was recently promoted
to general manager in Macomb,
Illinois! Engels started with WWW over
fve years ago as a cook in Macomb.
Since then, he has worked at multiple
locations and in diferent positions,
including kitchen manager in Quincy,
bar manager in Burlington and back to
Macomb as assistant general manager
and now general manager. In Engels’ free
time, he enjoys football, cooking, grilling,
traveling and spending time with friends
and family, especially his little ones.
Michael Rouse
joined WWW
as district
manager for the
Southern Oregon
and Northern
California regions!
Michael most
recently was
vice president
of training and development for Ghai
Management Services. Prior to that, he
worked at 4thMVMT as chief operating
ofcer. Rouse held the positions of general
manager, training general manager and
regional manager for Bufalo Wild Wings®
Corp. from 2010-2018, winning Restaurant
Manager of the Year in 2017. Rouse enjoys
spending time with his family, rock crawling
in his 1977 Jeep CJ5, backpacking and
mountaineering, as well as snowboarding.
Brittney Bennett was promoted to
WWW district manager D3 in Portland,
Oregon! Bennett started as a bartender
in 2012 while attending Oregon State
University. She quickly moved to department
manager for BWW® of Corvallis, Oregon,
in January 2013 until being promoted to
assistant general manager in September of
2014. In early 2015, she moved to Portland,
Oregon, to work as assistant general manager
at Cascade Station and Hillsboro before
taking on the general manager role at Lloyd
Center in January 2017. Bennett moved
over as general manager for the Downtown
Portland location in July 2019 and then to
her most recent role as general manager of
Cascade Station since July 2021. Outside of
work, Bennett can be found at any Oregon
State University sporting event but especially
football and baseball. She also enjoys
traveling and takes a yearly trip to Mexico
and a trip with extended family to Joseph,
Oregon. S
Please join World Wide Wings (WWW) in recognizing the following valued employees:
THESCORE |
2023 Issue 2
2023 Issue 2
|
THESCORE
COMPANY
LEVEL
CONTACT
PHONE
Elevanta Health
Partner
Caroline McShane
memberservices@elevanta.com
678-797-5160
Green Dot Corp./rapid!
Partner
Paul MacDonald
pmacdonald@rapidpaycard.com
626-765-2890
Hall Financial Advisors
Partner
Kevin Knab
kknab@hallfa.com
866-865-4442
Lockton Afnity
Partner
Reid Robson
elevanta@locktonafnity.com
844-403-4947
Mize Restaurant Group, providing Elevanta
Payroll and Accounting Services
Partner
Martie Rison
mrison@mizecpas.com
800-234-5573
McLane Foodservice Distribution
Diamond
Lynn Modisette
lynn.modisette@mclanefs.com
972-364-2050
PepsiCo
Diamond
Marc Wolfson
marc.wolfson@pepsico.com
904-588-5401
Sazerac
Emerald
Candida Banti
cbanti@sazerac.com
415-302-0202
Retail Tech Inc.
Emerald
Shannon Johnson
sjohnson@retailtechinc.com
952-224-4327
Budderfy
Pearl
Mike Leatherwood
mike.leatherwood@budderfy.com
786-442-5065
Campari America
Pearl
Jess Hix Conlon
jess.conlon@campari.com
281-851-7755
Ecolab
Pearl
Paul Martin
paul.martin@ecolab.com
612-750-0759
Heineken
Pearl
Chuck Mathison
cmathison@heinekenusa.com
770-377-6959
New Belgium Brewing
Pearl
Kari Gladney
kgladney@newbelgium.com
419-280-6015
Sierra Nevada Brewing Co.
Pearl
Nick Bunce
nick@sierranevada.com
520-405-1727
UPshow
Pearl
Scott Axonovitz
scott@upshow.tv
419-261-1802
Te Wasserstrom Co.
Pearl
Matt Brown
mattbrown@wasserstrom.com
614-737-8314
Alliance HCM
Assoc. Mbr
Jennifer Gordon
jennifer@alliancehcm.com
281-825-4220
Altrua Global Solutions
Assoc. Mbr
Melode Smelko
melode@altrua.com
850-562-4564
American Beverage Market
Assoc. Mbr
Beth Borkosky
bborkosky@abmcocktails.com
601-383-8338
Anheuser-Busch
Assoc. Mbr.
Mike Bouche
michael.bouche@anheuser-busch.com
617-750-1924
Audio Visual Design & Install
Assoc. Mbr.
Jason Abbott
jrabbott@avdiusa.com
260-615-8995
Boston Beer Co.
Assoc. Mbr.
Gary Fragle
gary.fragle@bostonbeer.com
770-402-9850
C&T Design and Equipment
Assoc. Mbr.
James Bales
jbales@c-tdesign.com
317-654-3721
Craft Standard Enterprises
Assoc. Mbr
Michael Vacek
mvacek@craftstandard.com
515-505-5650
Daltile
Assoc. Mbr
Terrie Miller
terrie.miller@daltile.com
216-409-3153
Deschutes Brewery
Assoc. Mbr
Greg Owens
gowens@deschutesbrewery.com
678-770-7220
DRAS Cases
Assoc. Mbr.
Josh Flattum
josh@drascases.com
507-402-4812
E & J Gallo Winery
Assoc. Mbr
Gerald Sullenberger
gerald.sullenberger@ejgallo.com
214-727-1844
Federal Heath
Assoc. Mbr.
Greg Root
groot@federalheath.com
817-685-9075
Founders Brewing Co.
Assoc. Mbr.
Brendan Romero
romerob@foundersbrewing.com
202-486-6455
GOJO
Assoc. Mbr
Diane Collins
collinsdi@gojo.com
330-690-5421
ITW Food Equipment Group
Assoc. Mbr
Matthew Alexander
matthew.alexander@itwfeg.com
937-681-2718
Keurig Dr Pepper
Assoc. Mbr.
John Orgeron
john.orgeron@kdrp.com
678-333-2031
KNMarsh CPA
Assoc. Mbr
Kelly Marsh
kelly@knmarshcpa.com
970-217-9467
Lagunitas Brewing Company
Assoc. Mbr
Tommy Hunter
tommy.hunter@lagunitas.com
847-363-0639
Levecke
Assoc. Mbr
Eric Lake
elake@levecke.net
972-839-7179
LG Electronics
Assoc. Mbr.
David Boerlin
david.boerlin@lge.com
760-415-7797
Magnesol
Assoc. Mbr
Sally Ruiz-Diaz
sruizdiaz@dallasgrp.com
908-892-6695
Mahoney Environmental
Assoc. Mbr.
Cameron Calhoun
cameronc@mahoneyes.com
910-465-6636
Manitowoc Ice/Pentair
Assoc. Mbr
Marlo Rogers
marlo.rogers@pentair.com
920-629-8222
Maximus
Assoc. Mbr
Kevin Haag
kevinhaag@maximus.com
301-332-6216
Micro Matic
Assoc. Mbr
Stanley Baron
stbar@micro-matic.com
347-234-1699
Molson Coors Beverage Co.
Assoc. Mbr.
Stephanie Vint
stephanie.vint@molsoncoors.com
816-289-1786
Netspend
Assoc. Mbr.
Marene Harof
mharof@netspend.com
678-642-8311
Ole Smoky Distillery
Assoc. Mbr.
Mike Ross
mross@osdistillery.com
248-882-8668
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